Keep Demand Analysis Actual Report South Africa Phone Number

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mahfuj
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Keep Demand Analysis Actual Report South Africa Phone Number

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Editor's Guide: Based on the conclusions drawn from the previous analysis of competing products , this paper combines user questionnaires and quantitative and qualitative analysis to identify and prioritize the product iteration direction of Keep's needs, and then summarize and extract a product demand list for the product. Provide guidance on planning for the next version. For your reference and study together. 01 Background and Purpose According to the previous market analysis, the user South Africa Phone Number scale of the fitness market is relatively large and is on the rise, and the mobile fitness APP is an important part of it. KEEP is the largest sports social platform in China. Among hundreds of sports apps in China, the number of KEEP users exceeded 100 million. In addition, based on the analysis of the previous competitive products, the advantages and disadvantages of KEEP were obtained, and the preliminary product iteration direction was determined as follows: Iteration direction 1:

Improve the interactivity and fun of the course, and optimize the live broadcast function; Iteration direction 2: Create conditions for role models and optimize community segments; Iteration direction three: improve the degree of intelligence; Iteration direction 4: Improve the curriculum system and cover a wider audience; Iteration direction five: optimize the business model, improve the ecology, and create a fitness closed loop The purpose of this demand analysis is to verify South Africa Phone Number and adjust the product iteration direction initially determined in the competitive product analysis. Combined with the previous competitive product analysis, use brainstorming, user feedback, user interviews and questionnaires to mine user needs, and combine quantitative and qualitative analysis to identify and prioritize the authenticity of requirements, and then summarize and extract product requirements A list that provides guidance on planning for the next version of the product. 02 Requirement analysis process

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The actual needs analysis process is as follows: By combining the product iteration direction obtained from the previous competitive product analysis, the brainstorming method and user feedback method are used to mine the user needs related to the product iteration direction. Use the user interview method to verify the needs collected above, and conduct qualitative analysis to dig into the real needs of users. At the same time, quantitative analysis was carried out by means of a South Africa Phone Number questionnaire survey to verify the demand assumptions obtained before. 2.1 Brainstorm According to the product iteration direction determined in the competitive product analysis, some new ideas and new requirements are put forward on this basis. The solution and feasibility will not be demonstrated for the time being. The solution will be presented in the demand pool, and the feasibility will be in the user interview later.
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