A joint coordination is necessary in order to act as a unit during a negotiation. An overly optimistic or positive BATNA reduces the negotiation scope and may ensure that C Level Contact List even good offers within the ZOPA are easily ignored. If conversation partners do not act as expected, a spontaneous adjustment of the ZOPA - possibly also the BATNA and WATNA - is necessary, which < a i=5>Uncertainties can result in the argumentation.
Completing negotiations successfully with BATNA, ZOPA and WATNA: This is how it works Anyone who wants to assert their own interests in a negotiation should consider the following points: Collect information about the interests and goals of the negotiating partners Determine negotiation goals, e.g. B. in a sales conversation with a customer, the target budget in euros or in the form of a percentage increase Question your own positions.